Jaweria Taqadas, Dr. Zunnoorain Khan and Dr. Zara Tahir (2024) “Role of Business Model Innovation in Organizational Performance: Mediating Role of Organisational Inertia”, Dialogue Social Science Review (DSSR), 2(4), pp. 266–288. Available at: http://thedssr.com/index.php/2/article/view/65 (Accessed: 13 January 2025).